After expanding 80% in 2010, Brazilian digital communication consultancy WBI Brasil expects revenues to soar 200% in 2011, as the firm will add personnel in Sao Paulo, Santa Catarina and Rio de Janeiro states, marketing director Paulo Kendzerski told BNamericas without providing hard figures.

Kendzerski attributed his company’s growth to the increased focus Brazilian businesses are placing on e-commerce and social networking – two areas in which WBI Brasil launched new services in 2010.

“The biggest companies were already active in terms of e-commerce, but this year some of the other retailers started to see great results in this area as well,” he said. “And social networking is becoming an increasingly important way, if not the main way, that companies interact with the public.”

WBI Brasil has already signed several contracts in these realms for 2011, Kendzerski added, with clients including firms such as telecom operator TIM.

WBI Brasil also anticipates holding 80 training seminars in 2011, after hosting 35 such courses for more than 500 participants in 2010. The themes include Google AdWords, social networking and digital marketing.

The company, founded in Rio Grande do Sul state in 2000, plans to hire six new employees at the start of 2011 to go with its current 16 full-time staff members.

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